Shopify Vs. WordPress: Which one you Should Choose?

eCommerce Marketing Web Technology

Shopify Vs. WordPress: Which one you Should Choose?

A lot of new entrepreneurs are confused about the selection betweenShopify and WordPress for their eCommerce business. As the digital world grows, the eCommerce industry flourishes rapidly. Additionally, due to the Covid-19 pandemic, the majority of people have opted for online stores. However, starting an online store may seem easy, but maintaining it is more complicated.

Basically, Shopify is an eCommerce platform, and WordPress is a website builder that allows users to build any kind of website, from blogs to publications. Before choosing one for your eCommerce business, let’s look at the functionalities of both platforms that can help the selection procedure easier for you.


The most significant difference between Shopify and WordPress is coding. Shopify allows its user to create and customize their store as required without any excessive knowledge about coding. With Shopify, you can easily set up your stores, products, descriptions, prices, and other requirements.

Meanwhile, WordPress is more complex compared to Shopify. It requires basic coding knowledge just to use the platform. Just like Shopify, you can easily add products to your website but customizing the website appearance is hard. You need to hire a developer who can help you build your online store with the help of WordPress.

Themes and Designs

Shopify offers more than 70 themes you can choose from. It offers ten free themes, and the other starts from a one-time fee of $140. In addition, every Shopify theme is mobile responsive, making it compatible with all types of mobile devices.

On the other hand, WordPress offers more than 1000 themes for eCommerce. However, not all WordPress themes are mobile responsive. If you know basic coding, it is advisable to choose WordPress themes from a wide range and ease of customization.


Shopify has monthly subscription plans you can choose from. It includes basic Shopify ($29/m), Shopify ($79/m), and Advanced Shopify ($299). In addition, Shopify offers 10% off for the annual plan and a 14-day free trial.

When it comes to WordPress, the chargers are different for each aspect. Such as,

  • Domain Name- $10-$50 annually
  • Web Hosting- $3-$200 per month
  • Theme-$20-$200 one-time fee
  • Plugins-up to $1000 one-time fee
  • Security-$50-$500 monthly
  • Developer cost- up to $1000 one-time fee

Ecommerce Tools

Shopify offers numerous eCommerce tools. Some of which are built-in, and some require additional charges to access the premium versions. Some of the basic Shopify features are,

  • Abandoned cart retrieval
  • Discount coupons and gift cards
  • Multi-channel integration
  • Mobile responsiveness
  • Google Ad credits
  • Search Engine Optimization, etc.

Alternatively, WordPress does not have eCommerce features. Instead, you need to implement the eCommerce features with the help of third-party plugins, such as WooCommerce and Ecwid.

Those plugins offer eCommerce features, such as

  • Selling physical and digital products
  • Built-in blogging options
  • Product ratings and reviews
  • Product organization and sieving
  • Guest checkout
  • Save desired products for the future
  • Shipping calculator
  • Multilingual transaction

That said, Shopify and WordPress both are incredible eCommerce platforms. Both platforms are great for new entrepreneurs to solve their eCommerce requirements, from developing to launching. However, you should choose one according to your store requirements.

If you can Hire Expert Shopify Developers, you can take advantage of the free trial and continue if you are comfortable using it. And if you choose WordPress, the software is free, thus if it is compatible to work with, pay for the hosting and plugins and get your business started.

Looking for trusted eCommerce partners to enhance your existing online store? Contact USA commerce and get started with your project.

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